Business Development Representative - Foodservice

5 days ago
Company Goodwin Recruiting
Location Edison, New Jersey
Category Sales
Employment Type Full-time
Posted on May 31, 2026
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Job Description


Are you the type of sales professional who thrives on organization, follow-through, and turning warm leads into long-term business relationships? This is an opportunity to join a growing foodservice organization where your ability to manage pipeline activity, qualify opportunities, and create momentum directly impacts company growth.

 

Foodservice Business Development Representative Benefits and Compensation:

  • Competitive base salary
  • Performance-driven growth opportunity within the sales organization
  • Medical, dental, and vision benefits
  • Paid time off and holidays
  • 401(k) and retirement planning options
  • Stable, family-oriented company culture
  • Collaborative environment with direct exposure to executive sales leadership
  • Opportunity to work closely with sales, marketing, operations, and distributor partners
  • Long-term career growth within commercial foodservice sales

 

Foodservice Business Development Representative Requirements & Qualifications:

  • 5+ years of experience in foodservice, CPG, distribution, inside sales, or customer-facing commercial environments
  • Salesforce CRM experience required
  • Strong follow-up discipline and ability to manage multiple opportunities simultaneously
  • Experience qualifying leads and moving prospects through a structured sales cycle
  • Strong communication and relationship-building skills with operators, distributors, and internal teams
  • Highly organized with strong attention to detail and documentation accuracy
  • Ability to coordinate samples, pricing sheets, and customer follow-up activities
  • Proficient in Microsoft Office Suite, CRM platforms, and sales reporting tools
  • Ability to maintain accurate pipeline activity and reporting metrics
  • Bachelor’s degree in Business, Marketing, Communications, or related field preferred
  • Bilingual Spanish/English is a plus, but not required

 

Must Haves

  • Foodservice industry exposure
  • Salesforce proficiency
  • Strong outbound follow-up and lead management experience
  • Ability to maintain structured communication cadences
  • Customer-facing communication confidence
  • Strong organizational and multitasking skills

 

Day-to-Day Responsibilities

  • Conduct outreach to inbound leads, distributor referrals, food show contacts, and marketing-generated opportunities
  • Qualify prospective customers and document all sales activity within Salesforce
  • Coordinate product sample requests and follow up on customer feedback
  • Maintain active follow-up schedules to keep opportunities moving through the pipeline
  • Prepare pricing sheets, product information, and sales support materials
  • Track lead conversion activity and provide pipeline updates to leadership
  • Partner cross-functionally with operations, logistics, finance, and marketing teams
  • Research operators, distributors, and regional market opportunities
  • Support CRM accuracy, forecasting visibility, and reporting initiatives
  • Help improve inside sales processes and lead-to-opportunity conversion rates

 

Foodservice Business Development Representative Preferred Background & Skills:

  • Experience supporting foodservice distributors or operators
  • Exposure to frozen foods, CPG products, or specialty food categories
  • SAP experience or familiarity with ERP systems
  • Experience supporting field sales organizations
  • Analytical mindset with the ability to identify opportunity potential
  • Comfortable working in a fast-paced, high-volume sales environment
  • Self-motivated with strong ownership and accountability
  • Interest in long-term growth within commercial foodservice sales